Articles

Market, investment and lifestyle in Florianópolis.

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22 Jun 2026

High-end on the waterfront: the luxury launches driving Florianópolis

Jurerê, Campeche, Beira-Mar Norte and Praia Brava concentrate Florianópolis's luxury launches. We review the projects under way, their numbers, and why the premium segment sustains the city's highest prices.

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The projects redrawing the Florianópolis skyline

Market

22 Jun 2026

The projects redrawing the Florianópolis skyline

Florianópolis led Brazil's real estate growth in 2025. Behind the record are projects that change the city's scale: the future tallest building, the redevelopment of the Hoepcke site, and an environmental master plan along the SC-401.

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